Betting technology company Parimatch has signed a one-year extension of its sponsorship to Team Spirit, one of the most popular Russian esports organizations. Besides the main spot, the Parimatch logo will also be displayed on the back, front, and sleeves of the Dota 2 and Counter-Strike: Global Offensive (CS:GO) Team Spirit jerseys. As part of the agreement, Parimatch also secures rights to use athletes’ images in marketing communications.
Parimatch is also the global betting partner of Fnatic and the title partner of Virtus.pro, having recently signed the Brazilian FaZe Clan CS:GO player Marcelo “Coldzera” David as its Global Esports Ambassador, along with the Ukrainian esports star Daniil “Zeus” Teslenko.
Other Team Spirit partners are Red Bull, chair manufacturer DXRacer, online payment provider QIWI, CS:GO items marketplace MYCSGO, and Nike. Team Spirit is the first Russian esports organization to work with Nike.
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