Doo doo doo doo doo doo – these are the famous words of a famous song. While the lyrics consist mainly of 'doo doo doo doo', there is no doubting the melodic catchiness of Baby Shark. You can probably hear the refrain as you read this, that hit of "BABY SHARK" hovering on the parameters of those doo doo doos, like the sea animal it describes, before biting into your ears and lurking in your brain like some devouring creature ready to inhabit your consciousness for the rest of the day.
Then there's PUBG, another "catchy" product of popular culture, which has ensnared many gamers as the battle royale that launched the genre into the mainstream. Now these two beasts of pop culture are coming together again. Yes, this is not the first time these two giants have teamed up, but the second coming of Baby Shark x PUBG. Get your doo doo doos at the ready…
Who knew that such a creative collaboration would be so fruitful, so ripe for further exploration? But here we are as PUBG Mobile launches its second "exciting partnership with Pinkfong Baby Shark, one of the most influential pop culture icons behind the most-watched YouTube video of all time". This partnership sees the launch of a variety of Baby Shark-themed cosmetic items as well as an all-new music video that features PUBG Mobile and Baby Shark's airdrop-hunting team.
Such items include Baby Shark & William Motorcycle doo doo doo Baby Shark Smoke Grenade doo doo doo Baby Shark Helmets doo doo doo Baby Shark Backpacks doo doo doo Baby Shark Pan (Not available in North America) doo doo doo let's go hunt doo doo doo. These items are availble from today through to June 2.
As mentioned there is also a new PUBG Mobile x Baby Shark music video, which features a Treasure Squad hunting for smoke grenades, jeeps, frying pans, and more. It's a twee video that finds animated PUBG characters groovin' to that famous music doo doo doo that could appeal to those toddlers who like Baby Shark and also trying to get chicken dinners, I guess.
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