Esports athlete and influencer apparel brand H4X has been named as a founding member of the Esports Fashion Group, a venture founded this year by Warren Fish, Owen Fish, Ali Rezvan, and Alex Bienert. As a member, H4X will hold two founding seats on the Esports Fashion Council. Moreover, H4X’s ‘Cyber Athletics’ collection will debut […]
Home »
Apparel Makers Face Backlash, Boycotts in China for ‘Statements of Concern’ About Xinjiang Labor Practices
Swedish fashion retailer H&M, apparel companies Nike and adidas, and others are facing backlash from Chinese consumers and the government as company statements of concern about “forced labor” of the Muslim Uighur people in the cotton fields of the Xinjiang region of China make the rounds on Chinese social media. These and other Western fashion […]
Team Liquid unveils apparel collaboration with Naruto – Esports Insider
North American esports organisation Team Liquid has announced an apparel collaboration with popular anime and manga series Naruto Shippuden. As a result of the partnership, Team Liquid will showcase some of the anime’s main characters — such as Sasuke, Sakura, Kakashi and Naruto — across a range of apparel items. RELATED: Team Liquid offers new threads […]
A guide to: Apparel brands in esports – Esports Insider
For the world’s most established sportswear brands — as well as select fashion houses — esports and gaming are now very much on the agenda. It shouldn’t be surprising that apparel brands want to remain future-proof by reaching a younger demographic via competitive gaming. Over the last 12 months in particular, there have been a […]
New Fortnite-Marvel Apparel Line Available At Amazon
With Marvel characters often crossing over into Fortnite and the Marvel’s Avengers beta doling out Fortnite weapons, it was only a matter of time before official Fortnite x Marvel merch arrived. A collection of T-shirts, long-sleeve shirts, and hoodies featuring a mashup of Marvel heroes and Fortnite imagery are now available to purchase at Amazon. […]
Esports Apparel Brand Raven Secures $1.4M Seed Investment
Today, British company Raven.GG Ltd. (formerly Neen Ltd.), which owns the esports apparel brand Raven, announced that it has secured a $1.4M USD seed investment. The financing round, which was raised with a US-based private equity fund, will be used to further develop the company’s service offering across product design, manufacturing, marketing, and logistics. Raven […]