Put a first-party data strategy to work for your customer experience

Presented by Tealium Businesses have long relied on data collected through third-party cookies to fuel their targeted top-of-funnel marketing campaigns. In the era of big data, third-party cookies offered a compelling, data-driven way for marketers to target and measure otherwise anonymous users. But privacy concerns brought about significant browser changes that eliminate support for third-party […]

Xbox Series X First-Party Showcase Coming July 23 – Report

Despite launching Xbox 20/20 as a monthly event leading up to the launch of the Xbox Series X, Microsoft chose not to host a stream in June. Instead, its redirected efforts towards its July showing, which is reportedly taking place on July 23. VentureBeat reporter Jeff Grubb first mentioned the date before Video Game Chronicle […]

First-Party Switch Games, PS Plus, And More Great Gaming Deals Available Now

Ebay may be known for its marketplace of third-party sellers, but the storefront also offers official deals every day that tend to offer better prices than other major retailers–even Amazon. If you’ve been sleeping on these deals, now’s a great time to wake up, as Ebay is offering a smattering of discounts on first-party Nintendo […]

Nintendo Switch First-Party Games Now On Sale

It is very rare to find first-party Nintendo Switch games on sale. However, some of the Nintendo Switch’s best first-party games can now be bought on sale via Google Shopping. This includes The Legend of Zelda: Breath of the Wild, which can also be purchased via Target’s website at a discounted price of $49.49. RELATED: […]