OverActive Media‘s Spanish esports brand MAD Lions has announced a partnership with record label Warner Music Spain. According to the release, the two parties will collaborate ‘to enhance the fan experience across music, esports, and video games’. RELATED: LCO secures Warner Music Australia partnership This partnership marks the second record label OverActive Media has joined forces with […]
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Esports Ent Group inks partnership with Cleveland Cavaliers – Esports Insider
NASDAQ-listed gambling operator Esports Entertainment Group (EEG) has announced a multi-year partnership with the Cleveland Cavaliers to serve as the NBA franchise’s official esports tournament platform provider. As a result, EEG will operate three co-branded esports events annually for the Cavaliers through its tournament platform, Esports Gaming League (EGL), which the firm acquired in January. […]