Fnatic enters multi-year partnership with Hisense – Esports Insider

London-based organisation Fnatic has entered a multi-year partnership with Chinese multinational white goods and electronics manufacturer Hisense. The deal will see the parties collaborate through content, including product reviews. RELATED: Fnatic appoints chairman and bolsters leadership team This isn’t the first activation for Hisense in esports – in 2017, it became the exclusive television provider for Evil Geniuses. […]

Complexity Gaming renews partnership with Twitch – Esports Insider

North American organisation Complexity Gaming has renewed its exclusive partnership with Amazon-owned live streaming service Twitch. The extension will see the organisation and its content creators continue to stream content on the platform on a globally-exclusive basis, excluding China. RELATED: Jason Lake breaks down Complexity’s GameStop Performance on ESI Focus #5 Complexity Gaming has a number of streamers […]

Real Madrid bindet sich weiter an FIFA – FIFA

Real Madrid wird die nächsten Jahre weiterhin in der FIFA-Reihe erscheinen. Die Königlichen gehen eine langfristige Partnerschaft ein. Die nächsten fünf Jahre dürfen sich FIFA-Fans auf Real Madrid im Spiel freuen. Startend mit FIFA 21 geht die Periode los, in der sich die Spanier an EA Sports binden. Das ist auch ein weiteres Zeichen im […]

Global Esport Federation Partners With Commonwealth Games Federation

The Global Esports Federation (GEF) has signed an exploratory partnership with the Commonwealth Games Federation (CGF), to develop an esports strategy. At this point, it’s not clear which video game titles or planned events will become the focus of the collaboration, only that the goal was “exploring and developing athlete-centered, sport-focused initiatives and campaigns,” with […]

LLA freshens up with Axe partnership

Riot Games’ Liga Latinoamérica (LLA), the premier Latin American League of Legends competition, has announced a partnership with Axe. The agreement will see Axe, a male grooming product brand also known in select territories as Lynx, provide support for League of Legends esports in Latin America throughout the rest of 2020. RELATED: LLA extends Barracks.GG partnership through 2020 Last October, […]