Digital media and entertainment production company Wisdom Gaming has renewed its existing partnership with video game publisher Riot Games. As a result of the renewal, the company will produce and organise the upcoming North American Teamfight Tactics (TFT) circuit. RELATED: Wisdom Gaming to debut esports broadcast studio at Mall of America Alongside organising TFT’s ‘Gizmos & Gadgets’ […]
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Enthusiast Gaming renews and expands G FUEL partnership – Esports Insider
Toronto-based media and content platform Enthusiast Gaming, the parent company of Luminosity Gaming, has extended and expanded its partnership with energy drinks brand G FUEL. Alongside featuring custom content, giveaways and talent activations, the renewed 18-month sponsorship also includes the launch of a new limited-edition G FUEL flavour. RELATED: Ghost Gaming enters partnership with G […]
BLAST renews, expands Douyu deal – The Esports Observer
Tournament operator BLAST has expanded its media rights deal with Chinese livestreaming service Douyu. The platform will retain its exclusive broadcast rights for the remainder of the 2021 BLAST Premier season and also gain the ability to broadcast the first-ever qualifier event to be held in China. The new event will incorporate Chinese Counter-Strike: Global […]
eNASCAR renews ASUS partnership for 2021 season – Esports Insider
Gaming hardware company ASUS has renewed its partnership with eNASCAR for the remainder of the eNASCAR Coca-Cola iRacing Series. 2021 season. As part of the agreement, ASUS’s Republic of Gamers (ROG) product line will be marketed in eNASCAR’s in-race broadcasts, as well as on its social media. Moreover, a ROG-themed paint scheme will be featured on […]
HyperX Renews Sponsorship Deal With Pokimane – The Esports Observer
HyperX announced Wednesday that it has renewed its sponsorship deal with popular variety streamer Imane “Pokimane” Anis. Financial terms of the deal were not disclosed. Under the terms of the renewed sponsorship, Anis will use HyperX gaming headsets, keyboards, mice, and mouse pads exclusively during her streams and take part in other marketing initiatives. Anis […]
Virtus.Pro Renews Parimatch Partnership
Esports organization Virtus.Pro has renewed its partnership with betting platform Parimatch for 2021. The company will continue to receive logo placement across the jerseys of VP’s Dota 2 and Counter-Strike Global Offensive rosters as well as its website and social media platforms. The announcement marks three years of the two organizations partnering together. Earlier this […]
Toronto Ultra renews SCUF Gaming partnership ahead of home series – Esports Insider
Call of Duty League franchise Toronto Ultra has renewed its partnership with peripherals manufacturer SCUF Gaming. As a result of the agreement, both entities will collaborate on a range of fan engagement opportunities and a new content series titled the ‘SCUF Challenge Series with Toronto Ultra’. Details surrounding the content series have yet to be […]
BIG Clan renews deal with Betway – Esports Insider
Online bookmaker Betway has announced it has renewed its sponsorship deal with Berlin International Gaming (BIG). The deal will see the bookmaker continue to support the German org, while the players will “continue to champion responsible betting.” RELATED: Betway targets Brazilian market with Betway Squad launch The sponsorship between the two parties was first established in 2019, when […]
Version1 Renews SCUF Gaming, Expands X Rocker
Minnesota Røkkr parent Version1 has announced sponsorship renewals with SCUF Gaming and X Rocker, which both served as inaugural season partners for the Røkkr. SCUF Gaming will continue to serve as the official controller partner of the Minnesota Røkkr, while X Rocker has expanded its deal to include Version1 teams outside of the Call of […]
Parimatch Renews Sponsorship With Russian Outfit Team Spirit
Betting technology company Parimatch has signed a one-year extension of its sponsorship to Team Spirit, one of the most popular Russian esports organizations. Besides the main spot, the Parimatch logo will also be displayed on the back, front, and sleeves of the Dota 2 and Counter-Strike: Global Offensive (CS:GO) Team Spirit jerseys. As part of […]