Join gaming leaders online at GamesBeat Summit Next this upcoming November 9-10. Learn more about what comes next. Today, Microsoft announced that Microsoft Translator, its AI-powered text translation service, now supports more than 100 different languages and dialects. With the addition of 12 new languages including Georgian, Macedonian, Tibetan, and Uyghur, Microsoft claims that Translator […]
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HubSpot taps DataGrail to help users navigate tricky PII waters
All the sessions from Transform 2021 are available on-demand now. Watch now. Data privacy management company DataGrail is gearing up to announce an integration with HubSpot, a go-to platform for marketing and sales. The company’s CEO and cofounder, Daniel Barber, tells VentureBeat the integration will help enterprises efficiently comply with the emerging data privacy laws, […]
Xfinity Taps Bugha and Other Stars for ‘Team Xfinity’ – The Esports Observer
Broadband service provider Xfinity has announced Team Xfinity, a team comprised of top esports players and content creators helping to promote the positive elements of the internet service provider’s offerings. Financial terms of the partnerships with individuals streamers and creators were not disclosed. Team Xfinity is comprised of such streamers as Bugha, BasicallyIDoWrk, JoshOG, Elspeth, TheMavShow, Ekuegan, and IAmBrandon. Team […]
Panda Global Taps Anthony Delconte as Director of YouTube Channel Management – The Esports Observer
Esports organization Panda Global continues its string of non-endemic hires, bringing aboard Anthony Delconte as director of YouTube channel management. The move highlights Panda’s recent focus on growth in the area of content creation. Delconte previously served as manager of video & audience growth for CNBC, focused on its CNBC Digital vertical, holding that role […]
PGL Taps Fantasyexpo as Strategic Partner for Marketing Services – The Esports Observer
Tournament organizer PGL has announced a strategic partnership with gaming-focused agency Fantasyexpo. The company will serve as PGL’s official marketing and business agency, working to bring new sponsors to PGL events. Fantasyexpo has previously developed activations in the gaming space for clients including Old Spice and KFC. Later this year, PGL will be the first […]
Riot Taps Esports Entertainment Group, Helix eSports to Host LCS Proving Grounds – The Esports Observer
Riot Games has selected Esports Entertainment Group’s EGL and Helix eSports to host the Summer 2021 North American LCS Proving Grounds event, a tournament for academy and semi-pro teams in North America. The tournament will take place over the course of three weeks in July, culminating in a grand finals event on July 26-27. Earlier […]
CBD Brand SummaForte Taps Valorant Pro Brax as Brand Ambassador – The Esports Observer
Cannabidiol brand SummaForte has entered the esports space with the signing of Valorant pro and TSM player Braxton “Brax” Pierce. Pierce will utilize SummaForte products as part of his training regimen. He also appeared in a promotional video on SummaForte’s social media channels. SummaForte is the latest in a growing list of brands emphasizing health […]
LetsPlay.Live taps GRID data solution in exclusive partnership – Esports Insider
Oceanic tournament organiser and broadcasting company LetsPlay.Live (LPL) has entered an exclusive partnership with esports data provider GRID. RELATED: Funspark announces data and integrity partnership with GRID Beginning in April, LPL will utilise GRID’s data solutions across its Counter-Strike: Global Offensive and Dota 2 tournaments and broadcasts. The company is the first Oceanic-based brand to […]
Confirmed: Nvidia taps the GTX 1050 Ti to battle graphics card shortages
The rumors are true: Nvidia is supplementing the sky-high demand for GeForce RTX 30-series graphics cards by releasing stock of older GPUs to board partners, who can then use those to craft new hardware. It’s a smart solution for the frustrating graphics card market we’re currently mired in. “There have been a lot of rumors […]
Riot Games taps TBWA\China as creative partner for 2020 Worlds
Riot Games has named TBWA\China as its creative partner for the League of Legends World Championship later this year. TBWA\China is part of TBWA\Worldwide, a global agency that has 275 offices across 95 countries. RELATED: Prodigy Agency hires Sami “Rico” Harbi to lead LoL expansion Late last year, Riot Games unveiled that the 2020 League of […]