Companies all around the world – regardless of their industry – are banding together to tackle coronavirus. The gaming scene is no exception, with gamers hosting charity streams and fundraising tournaments. Razer has jumped on board too. This week, Razer announced a $50 million USD fund to support businesses affected by the coronavirus.
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Razer’s three support arms
The current pandemic is affecting everyone differently. With this in mind, Razer has taken on the goal of supporting those affected by COVID-19. Its three main support arms within this ecosystem are:
- Razer Gold
- Razer FinTech
The $50 million will be split across all three support pillars. Support comes in the form of financial contributions, cashflow support, and investment. Businesses in the program will have access to hardware, software, and services provided by Razer.
Razer’s CEO and co-founder, Min-Liang Tang, said in the official press release that the company is here to play its part.
There are many growing implications with COVID-19 on the global economy and it is affecting everyone from all walks of life. We see the best way for us to do our part is to support our business partners starting with our ecosystem.
We’ve teamed up with our peers in gaming in support of @WHO’s #PhysicalDistancing advice to fight the spread of COVID-19. Together we can make a difference, so it’s time to #PlayApartTogether. Stay home, stay safe, and game on!
Let’s take a look at the three key areas of support. Each branch is designed to support various industries in a different way.
Anyone who’s purchased Razer gear in the past probably knows about Razer Gold. It’s one of the largest digital currencies in the world, with over 3.4 million channel touchpoints in 130 countries. It lets people access digital content for games and entertainment.
With this additional support fund around COVID-19, Razer Gold will now provide support to current and new content partners. It will receive marketing contributions and cashflow review. The team is also exploring additional investment opportunities with its content partners.
Razer FinTech is one of the largest offline-to-online digital payment networks in South East Asia. Thus, they’re in the perfect position to help. Established in 2018, FinTech will help new and existing merchants and platform partners. They’ll receive cashflow assistance, fee waivers, and customized marketing programs.
Razer is working closely with Singaporean businesses to collaborate on key issues affecting FinTech. These include saving jobs, lowering business costs, facilitating sales, and stimulating funding.
Venture Capital firms are important institutions for helping drive innovation, creativity, and new business. zVentures was set up to invest in technology companies. Amidst the coronavirus, zVentures is committed to investing in technologies dedicated to fighting COVID-19 and/or supporting people through this difficult time.
Get support during COVID-19
All these things sound great, but how do you get access? If you would like more information or apply for the programs above, just email: [email protected]
Good luck to everyone out there staying safe and staying home. Remember to Game On! If you’re not sure what to play, check out our latest info on Fortnite, Valorant, and Apex Legends for inspiration.
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