Volvic and BIG Extend Esports Partnership After Eight Months

German esports organization Berlin International Gaming (BIG) announced that it has extended its partnership with Danone Group’s French mineral water brand Volvic. The two brands initially started working together in June last year. While BIG did not disclose the financial details of the partnership, the organization told The Esports Observer that the partnership is planned […]

OFFSET Esports partners with noblechairs – Esports Insider

Portuguese esports organisation OFFSET Esports has renewed its partnership with German brand noblechairs for 2021. Details of the agreement have not been disclosed. RELATED: OFFSET Esports announces partnership with TSUNAMI The companies last renewed their partnership in July 2020. Earlier this month, OFFSET announced a partnership with technological solutions brand TSUNAMI. OFFSET offers its partners brand […]

Gravity Road launches esports and gaming marketing practice – Esports Insider

London-based creative company Gravity Road has announced the launch of its gaming and esports marketing practice, which is to be primarily operated from the firm’s headquarters in New York. According to the release, the move builds on the company’s experience of ‘delivering successful work for brands through gaming, esports and entertainment vehicles’. Further details of […]

PUBG Esports reveal roadmap for 2021 championships – Daily Esports

PUBG Esports laid out its plans going forward for the PUBG Global Championships, focusing on the keywords “players,” “fans” and “the global community.” Their initiative will involve greater accessibility for fans as well as efforts to show appreciation for their support of the championships. Some of these efforts involve new forms of monetization, which will […]

Danish esports organization North shuts down – Daily Esports

Danish esports organization North is ceasing operations due to fallout from the COVID-19 pandemic. The organization, which had teams in CS:GO, FIFA, and Apex Legends, announced the news with a tweet on February 5. “Today is a sad day,” the tweet read. “North Esports is no more.” Parken Sport & Entertainment, the owner of North […]

Owners Dissolve Danish Esports Organization North

The ownership group of North announced Friday that it will dissolve the Danish esports organization due to the global COVID-19 pandemic’s economic impact. North was founded in January 2017 as a joint venture by the danish entertainment company Nordisk Film and Danish football club FC København owner Parken Sport & Entertainment. Each company owns a […]

Talon Esports announces Carnival renewal – Esports Insider

Hong Kong-based organisation Talon Esports has renewed its partnership with Thailand-based streetwear boutique Carnival. The agreement will see Carnival continue to focus on the esports organisation’s Arena of Valor team, dtac Talon, with both entities looking to launch new merchandise ‘in the coming weeks’. RELATED: Talon Esports partners with KFC Thailand Sean Zhang, CEO of […]

PUBG Rolls Out Esports Plan for 2021

At a recent press conference ahead of its online PGI.S competition, PUBG Esports announced a plan to hold four total PUBG global events this year. The format will remain similar to 2020 with the return of the PUBG Continental Series, and culminating with a PUBG Global Championship in November. The focus will remain online for […]