Lidl Deutschland sponsert zukünftig die Esport-Organisation SK Gaming. Ein Werbespot präsentiert die Partnerschaft. Auch Edeka und REWE engagieren sich bei anderen Organisationen und Vereinen. SK Gaming hat für 2021 die deutsche internationale Supermarktkette Lidl als Partner präsentiert. Das hat die Organisation am Montag bekanntgeben. Der Einzelhändler mit Sitz in Neckarsulm soll in Zukunft die Standorte […]
RSG delivers Pizza Hut partnership – Esports Insider
Singaporean esports organisation RSG has entered into a partnership with pizza chain Pizza Hut Singapore. The year-long partnership will see the two parties collaborate on a range of community engagement events and video content. RELATED: Resurgence renews partnership with Lenovo This is the second esports deal the pizza chain has entered into, after signing a virtual stadium rights […]
Triumph Esports enters partnership with HyperX – Esports Insider
North American organisation Triumph Esports has announced it has entered a partnership with peripherals manufacturer HyperX. As a result of the agreement, HyperX will provide a range of equipment to Triumph’s rosters. RELATED: HyperX adds Valkyrae, Deft to brand ambassador programme HyperX is the third partner to join the organisation, with the likes of Respawn Products and gaming supplement company ADVANCED […]
NOW TV and QLASH Partner to Deliver Esports to Italy
Italian esports-focused media company QLASH and Sky-owned over-the-top internet television service NOW TV announced Monday a partnership to invest and grow the esports industry in Italy. Together, the two are looking to tap into the growing audience numbers popping up in Italy that sees 1.4M gaming and esports enthusiasts nationwide. The companies will engage in […]
Alliance Expands Razer Partnership to Gaming Chair Category
Esports organization Alliance has announced an expansion of its long-time partnership with gaming peripherals maker Razer. At its convention earlier this year, Razer announced its move into the gaming chair space with the launch of the Razer Iskur Gaming Chair. The company has appointed Alliance as the product’s Global Chair ambassador, making Razer Alliance’s partner […]
Call of Duty to partner again with Mountain Dew and Doritos for 2XP promotions
There will once again be Double XP (2XP) promotions in Call of Duty. After a successful campaign last year for Modern Warfare, both Mountain Dew and Doritos are returning as partners for this promotion. Essentially, specially marked packages from these two company’s products contain 2XP for Black Ops Cold War. For example, last year, certain […]
Globe, AcadArena partner with Riot Games for collegiate esports in the Philippines
Globe Telecom and Esports AcadArena have partnered with Riot Games Southeast Asia to develop collegiate esports in the Philippines. Globe Telecom, the country’s major provider of telecommunications services, has worked with AcadArena for over a year. RELATED: Mineski Philippines renews agreement with Globe Telecom Last week, Globe and Esports AcadArena announced that they would be launching esports […]
Samsung and Xilinx partner on chips for 5G networks
Samsung Electronics and programmable chip maker Xilinx have teamed up to make chips that can serve as the key processing technology behind 5G wireless data commercial networks. Xilinx specializes in programmable chips that can adapt to the computing need at hand. The Xilinx Versal adaptive compute acceleration platform (ACAP) family, the latest such set of […]