Gen.G Promotes Julien Benichou to Director of Partnership Activations

Julien Benichou has been promoted to the role of director of partnership activations at Santa Monica, California-based Gen.G Esports. Benichou, who was actually promoted in January to the new role, joined the company in January 2020 as an account manager. The extended role is in Benichou’s wheelhouse; prior to joining the company, he served in […]

BTS Promotes Xbox Game Pass And The New Samsung Phone In South Korean Ad

Xbox Game Pass is a critical component of Microsoft’s next-generation strategy around the world, and this includes South Korea where Samsung has released a new advertisement for the service featuring the world’s most popular boy band, BTS. Analyst Daniel Ahmad posted an ad that is currently airing in South Korea. The spot is meant to […]

Epic Games CEO Promotes PUBG Mobile In Jab At Apple Over Fortnite Ban

Epic Games continues a legal battle with Apple over Fortnite’s removal from the App Store, and CEO Tim Sweeney is having a little fun while the process plays out. The developer did the unthinkable: promoting a rival game, and all to demonstrate the value of Unreal Engine for Apple users. On August 28, Apple seemed […]

Ryan Reynolds Promotes AbleGamers Charity In A Wonderful Video

AbleGamers, a charity focused on helping people with disabilities play video games, has brought in Deadpool actor Ryan Reynolds to help promote its cause. Posted on AbleGamers COO Steven Spohn’s Twitter account, the video features Reynolds and Spohn talking about the importance of the charity. “AbleGamers.org has been helping people with disabilities in gaming for […]

Washington Justice promotes Sup7eme to head coach

After a slew of shifts and retirements, the team may be finding some stability. The Washington Justice seems to be settling on a new normal. The Overwatch League team announced today that performance coach Han “Sup7eme” Seung-jun has been promoted to head coach. His promotion comes after former head coach Seetoh “JohnGalt” Jian Qing retired […]